Saturday, March 26, 2005

Martina signs with Olivia

A new endorsement deal for Martina. She has been signed by Olivia - a travel & lifestyle company that caters mainly to lesbians. As part of the deal, Martina will wear the Olivia logo on her shirt sleeves and shorts during matches, appear in print advertising, show up at company events and be a guest on some of the company's cruises and other trips. For the press release from the Olivia website, click here. And here are two articles: The New York Times, Associated Press, The Miami Herald. For a few photos from the press conference in Miami, check out the Getty Images website (type "Navratilova" in the search box).

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